Marketing, Visual Thinking & Facilitation That Helps Ideas Move Forward

Helping organizations communicate more clearly, market more effectively, and create more engaging learning and collaboration experiences.

From HubSpot strategy and digital marketing to visual facilitation and bikablo training, More in Store helps turn ideas into action.

Hi, I’m Melanie Taljaard.

I started More in Store to help organizations communicate better — first through marketing and digital strategy, and increasingly through facilitation, visual thinking, and collaborative learning experiences.

Over the years, my work has evolved beyond traditional marketing. Today, I help businesses, tourism operators, nonprofits, and teams not only market their ideas, but also communicate them more clearly internally and externally.

Whether we’re building a HubSpot strategy, mapping ideas visually on a wall, or helping a team work through a challenge together, the goal is the same:
help people connect, understand, and move forward.

Marketing & HubSpot Consulting

Strategic marketing support, HubSpot implementation, digital audits, campaigns, and customer journey development, designed to help organizations grow more intentionally.

Visual Facilitation & bikablo Training

Workshops and training experiences that help people use simple drawing and visual thinking techniques to communicate ideas more clearly and collaboratively.

Facilitation & Strategic Workshops

Interactive sessions designed to spark conversation, uncover ideas, and create momentum — using a blend of facilitation, visual tools, and practical strategy.

Why This Work Matters

In a world full of noise, clear communication matters more than ever.

I believe visual thinking helps people slow down, connect ideas, and engage more meaningfully — whether in a workshop, a planning session, a classroom, or a marketing strategy meeting.

You do not need to be an artist to think visually.
You just need the right tools and a willingness to try.

More in Store Marketing Solutions is based in Nova Scotia, Canada and works with organizations across Canada through consulting, facilitation, and training.

Founder Melanie Taljaard is a HubSpot Certified Trainer and a member of the bikablo® Global Training Team.

Our Business Travel Management team at Maritime Travel has worked with Melanie for the past 10 years on various marketing initiatives including our Business Travel Newsletter and our Social Media messaging on LinkedIn.

Melanie has done an amazing job. Her messaging is always positive, never preachy and she has truly captured the essence of our culture. In fact our brand awareness across the country has grown significantly and we have received several positive comments on our posts from various LinkedIn members. She does an outstanding job for us.

Kathy Coyle

Melanie is an outstanding and innovative leader in the field of marketing. She has successfully developed marketing plans that have increased the day and boarding student population at King’s-Edgehill School.

Besides being an absolute joy to work with and an excellent communicator, Melanie is a “go getter” who consistently brings creative ideas to our KES Marketing Team and then implements these ideas effectively and efficiently.

Karen Moore, Associate Director of Admissions, King's-Edgehill School