Posted by Melanie Taljaard ● Thu, Apr 03, 2025 @ 08:04 AM
Give Back While Moving Forward: How Hiring a Co-op Student Can Benefit Your Business and Theirs
Hiring a co-op student isn’t just good for your business—it’s also a meaningful investment in the next generation of talent.
Students bring energy, creativity, and fresh digital skills to the table. But they also need support, mentorship, and real-world experience to grow into the professionals of tomorrow. The good news? You can give them that—and still get important work done in the process.
At More in Store Marketing Solutions, we’ve created a new Co-op Optimization Program to help you do exactly that.
Why This Matters
For many students, a co-op term is their first real taste of the working world. With the right experience, it can shape how they approach their careers, build confidence, and even inspire them to launch their own businesses one day.
But a poor co-op experience—where they feel isolated, underused, or unsupported—can do the opposite.
That’s why our program includes:
- Weekly learning sessions with a student cohort
- Peer mentorship through a “buddy system”
- One-on-one check-ins and coaching
- Ongoing feedback loops between student and employer
This structure helps students thrive and feel connected—while also making it easier for you to get meaningful contributions from your co-op hire.
And Yes, There’s Funding
Most Canadian co-op programs come with wage subsidies—often 50%–70% of the student’s pay. We’ll help you find and apply for the right programs, so you can access funding and reduce your hiring costs.
A Win-Win
When done right, a co-op placement is a win-win: students build skills and confidence, and you get smart, affordable support for marketing and tech projects.
Ready to create an experience that makes an impact—for your business and a student?
👉 Let’s book a quick 30-minute chat