Posted by Melanie Tajaard ● Tue, Nov 17, 2020 @ 06:11 AM

Two Weeks Left to Apply for The Digital Adoption Program

training-more-in-store-6002020 has been an incredible challenging year to say the least. Not to minimize the personal and business challenges that so many have endured, but there have been some bright spots as we navigate this global pandemic. There have been many wonderful grants and funding opportunities for businesses to adapt and pivot.  
Over the years, I have helped many businesses access funding to realize training and marketing programs. In addition to regular grants and funding programs there have been many new programs developed to help businesses navigate the pandemic. That is the case with the Digital Adoption Program by NSBI. The Digital Adoption Program is primarily for business looking to export. NSBI considers Nova Scotia exports to be sales beyond Nova Scotia.


The grant supports Nova Scotia businesses to looking to adopt digital tools and innovations. Screen Shot 2020-11-16 at 10.03.31 PM-1The Program provides financial incentives to: Build or improve their online, adopt digital tools and implement process improvements related to e-commerce solutions and to support remote working; and more.

While each business needs to apply and meet certain criteria this amazing program has allowed me to help several Nova Scotia companies embrace Digital Marketing. I have helped clients used the grants for: Digital Strategic Planning, Hubspot Set and various Inbound Marketing initiatives.

At times like this, it is wonderful to have the support of NSBI. With the following hyperlinks, get to know their suite of programs and services which is truly adapting and evolving to help business meet today and tomorrow’s challenges. Whether you are looking to embrace digital transformation, get market research, or travel (virtually) into new markets.

You can read the full program details on the Digital Adoption program here. Please note the deadline to apply is December 1st, 2020. 

To find out how you can use the DAP to realize your Inbound Marketing gorals, connect with me.

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Topics: marketing roi, Marketing planning, inbound marketing, halifax marketing consultant