Posted by Melanie Taljaard ● Tue, Jan 14, 2025 @ 08:01 AM
Why Your Business Should Hire a Co-op Student This Summer—And How to Make It Easy
Hiring a co-op student can be a game changer for your business—bringing fresh energy, digital savvy, and extra hands to help you move forward on important projects. But many businesses miss out on this opportunity.
Why? Because they think it’ll be too much work.
From sorting out funding to figuring out what a student can actually do, the whole thing can feel overwhelming. That’s why we’ve created a new program at More in Store Marketing Solutions designed to make the process easy, impactful, and cost-effective.
The Opportunity: Government Funding That Covers Up to 70% of Wages
Canada has several funding programs to help businesses hire co-op students, including:
- Canada Summer Jobs Program
- ICTC WIL Digital Program
- And many more industry-specific or regional programs
These programs can cover 50%–70% of a student’s wages, making it easier than ever to bring in fresh talent without blowing your budget.
The catch? You have to know what programs you qualify for—and navigate the application process in time. That’s where we come in.
How We Help: A Done-With-You Co-op Success Program
At More in Store, we’ve helped clients access more than $2 million in funding and deliver valuable student placements that truly move the needle. Our new Co-op Optimization Program is designed to help businesses:
- Understand and apply for funding opportunities
- Find and hire the right student
- Mentor and manage the student throughout the work term
- Wrap things up with post-placement support and feedback
We’ll even place your student into a cohort with other students, providing weekly learning sessions, peer mentorship, and ongoing support—so they stay engaged and add real value to your business.
Real Talk: What Students Can Actually Do
You might be wondering, What could a student actually help me with?
Here are a few examples of how our clients have leveraged co-op students:
- Setting up and scheduling social media content
- Researching and drafting blog posts or newsletters
- Helping with website updates or marketing automation tasks
- Analyzing website traffic or customer engagement data
- Creating Canva graphics, presentations, or email campaigns
With proper guidance, students can become a valuable part of your team—and we’re here to make sure that happens.
Let’s Make This Summer Count
Whether you’ve hired students before or this is your first time, our team is here to help you simplify the process and make it a win-win for everyone involved.
👉 Book a free 30-minute chat to learn more